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Monday, June 25, 2018

A Textbook Case of Cognitive Dissonance

I wish that Chris Mooney would update his amazing book, The Republican Brain. He hasn't really talked about it much since Trump was elected but he should. It was stunningly prophetic. The emotional attachment that his supporters have to him have completely confirmed the neuroscience studies of the last 30 years.

This recent piece in the times illustrates just how bad the cognitive dissonance is with Trump voters. Here is the key quote.

“It makes me angry at them, which causes me to want to defend him to them more,” Ms. Anders said.

As Mooney noted countless times in his book, conservative brains shift all reasoning to the emotional parts of their brain when it comes to politics. Thus, when information come up that conflicts with their noggins, they get defensive and dig in deeper. Because of the massive amount of cognitive dissonance they are experiencing, they feel like they are being attacked.

So, the question becomes, how can we deal with this? Can we?


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